The purpose of this act was and still is to facilitate employees involvement in social media on behalf of the company in a simple and understandable way.
Coca cola social media policy for employees.
Coca cola coca cola s social media principles are guided by their shared values and outline how these values should be demonstrated in the online social media space.
Online social media principles 12 2 09 online social media principles.
Overall the social media policy for coca cola seems to cover all of the company s bases from personal to professional communication by employees.
We recognize the vital importance of participating in these online conversations and are.
Coca cola s social media policy highlights are below.
The coca cola company tccc is committed to the responsible marketing of our products.
The values of the coca cola company within the online community company and agency associates and company online spokespeople.
Coca cola s online social media principles effectively convey the organization s vision and strategy surrounding social media use for business purposes.
Tccc has a history of aligning its commercial practices with our sustainability goals our business goals and our values.
The policy lays out clear guidelines for three distinct groups of people.
Introduction every day people discuss debate and embrace the coca cola company and our brands in thousands of online conversations.
Their 5 core social media values are transparency protection respect responsibility and utilization.
I believe that coca cola has a really great social media policy.
With over 130 000 associates and over 700 000 system employees world wide coca cola has launched innovative policy principles for employees to participate in social networks.